So, if Charlie Crist’s senate campaigns fails, I believe he has a lucrative career as an account executive waiting. I’ll reprint the business cards: “Poller & Crist”
Archive for category People News
Hire that man!
Jul 6
Yeah, it’s true. Just go Google his name and you’ll find all the news articles…
Dear Mr. Suttles:
CHARLIE CRIST
GOVERNOR
June 30, 2010
As you are aware, Florida’s economy relies heavily on the tourism industry. Last year alone, more than 80 million visitors traveled to Florida, and in the previous year, tourism generated $65.2 billion in direct economic impact in 2008, comprising 21 percent of Florida’s total taxable sales.
On behalf of the communities, businesses and families that rely on the Sunshine State’s tourism industry, I want to express my appreciation for the $25-million grant BP has provided to Florida for a tourism mass marketing campaign.
These dollars have assisted the state and localcommunities in providing up-to-date, accurate information about the condition of oil on our beaches.
Thankfully, the majority of our coast remains clean and open for business. As we have worked to put those tourism advertising dollars to work, we have seen that every dollar spent allows Florida businesses to stay open, Floridians to keep their jobs, and families to worry less about how to pay their bills.
Your investment in Florida’s tourism marketing not only helps Floridians, but it also benefits your company. Remember that visitors coming to Florida beaches, staying in Florida hotels and eating in Florida restaurants result in fewer claims for economic losses.
Florida has deployed the entirety of the $25 million. Unfortunately, due to the continuation of this event, Florida needs additional funding. It was our understanding that the state and local governments would be able to submit claims directly to BP for these requests.
However, today we were informed by Mr. Darryl Willis during a presentation to the Governor’s Oil Spill Economic Recovery Task Force in Pensacola, that requests for tourism and marketing dollars must come from the state to BP directly.
As I have met with business owners and families in our affected counties, it is very clear that Floridians would rather work than receive claims checks.
To ensure that opportunity is available to the businesses that rely on the Gulf of Mexico and our beautiful beaches and coastline for their economic security, we respectfully request an additional $50 million for the second round of a tourism marketing and advertising campaign.
Thank you for your prompt attention to this matter.
Governor Charlie Crist
Univision Local media
Jun 25
Univision Communications Inc. announced that Peter Walker has been named to the newly created position of president of Univision Local Media, effective July 12, 2010. Walker, who spent 17 years at various leadership positions at the Tribune Company, will be based in New York and will report to Joe Uva, president and chief executive officer of Univision Communications Inc.
In his new role, Walker will oversee Univision Local Media, a newly created division which reflects the realignment of all operations and sales for Univision’s local television stations, Univision Radio and local interactive properties into one division. He will work closely with David Lawenda, president of Advertising Sales and Marketing, to coordinate and align local and national sales efforts, as well as with Alina Falcon, president of Univision News, to streamline local programming operations.
NPR spoofs self
Jun 9
Something about laughing at oneself always seems to provide great entertainment for others…
Card this!
Jun 5
BP has hired Purple Strategies for a media buy. Most likely, a good deal of budget will be hitting Florida’s Gulf Coast markets and the Keys.
Miami Advertising Federation Installation Dinner
Negotiating from Strength?
The scene: A non-descript conference room in any media property in Florida. It could be a newspaper, radio station or TV station. Warm coffee in styrofoam cups. Donut crumbs on the conference table from the morning sales meeting. A piece of 8.5 X 11 paper on the floor next to the fax machine. A broken pencil on the windowsill…
There are five people sitting around the table. Client, ad agency rep and media team. For whatever reason, someone makes a remark about the client needing to protect herself from potentially violent competitors. “I carry a gun” she says matter-of-factly… The conversation then briefly veers off to a discussion of guns and it turns out that 3 of the five people are carrying concealed weapons in their purse or briefcase at that very minute. Apparently, advertising in Florida really is a cutthroat business.
The Miami Dolphins today announced the hiring of Bob Lynch as Vice President, Integrated Media Sales and Wayne Partello as Senior Director, Content and Creative.
So, the same team that sent its advertising account to an out of town agency, so they can stimulate New York’s economy, now wants to sell advertising to us local advertisers… Let’s see if I’ve got this right: South Florida business earns money in South Florida > spend it on Dolphins “integrated media” > Dolphins send it to New York… <sarcasm>That’s a winning game plan for South Florida!</sarcasm>
2010 Addy Award winners book
Mar 18
http://adfedmiami.icreatives.com/ADDY/2010/Addys2010Book.pdf This is a big ol’ PDF file full of all the info you are seeking… if you happen to be reading this post.
